Product films

Explain what a product does and why it matters.
Explore the work ↗Video editing services
FDM is a managed video editing and post-production team for B2B software, healthcare and finance companies. Send footage, a recording or a rough brief. We shape the story, edit, animate and deliver. Watch an example of each format below.

Explain what a product does and why it matters.
Explore the work ↗
Animated text, diagrams and product visuals.
Explore the work ↗
Expert lessons with captions and explanatory graphics.
Explore the work ↗
Edit the conversation and create shorter clips from it.
Explore the work ↗
A consistent set of lessons for a course or academy.
Explore the work ↗
Show viewers how to use your software.
Explore the work ↗
Short brand videos for social feeds and campaigns.
Explore the work ↗
Shape longer stories with footage, narration and graphics.
Explore the work ↗Before, during and after the shoot
Concepts and scripts. Camera, lighting and set planning where needed. Editing, motion and sound to bring it together.
See how we work ↗You approve the direction before we move to the next stage.
Stage 01
Agree on the viewer, the objective and the material we can use.
A shared direction before the story starts.
What the service covers
We review your footage, recordings, screen captures or deck and propose a structure before the full edit.
Cuts, structure and rhythm that keep the important point clear, for long-form and short-form.
Animated text, diagrams, interface cards and callouts where showing beats telling.
Readable captions and a clean sound mix as part of the finish, not an extra step.
Vertical versions and short clips from a longer recording, when the material supports them.
A shared visual system and review rhythm for a course, academy or recurring content, as with the 100-video AssetPlus library.
Who we edit for
Start from the business problem, plan the series that solves it, produce it with an AI-assisted workflow.
Product explainers, UI walkthroughs and podcast cutdowns. Work for Krista.ai, TikaMobile and GWI.
Raw screen recordings and rough demos, edited into walkthroughs people can follow.
Video podcasts and expert interviews, edited in full and cut into captioned short clips.
Expert-led education, animation and course shorts, with your reviewers owning medical accuracy.
Presenter-led education and data visuals, built to stay consistent across a series.
How a project runs
Story structure from your raw material, editing and pacing, motion graphics and UI animation, captions, sound finishing and exports for the channels you agree. We can also turn one long recording into shorter cutdowns. Scripting and shoot planning are available when a project needs them.
Yes. Product recordings, interviews, webinars and long-form episodes are a normal starting point. We review the material first and tell you what it can support before we agree on scope.
Mostly B2B software, healthcare and finance teams that need a complex product or expert idea to be easy to follow. Clients include Krista.ai, TikaMobile, GWI, SpotDraft, Mega We Care and AssetPlus.
You approve the brief, the story and the visual direction before the full edit. Two revision rounds are normally included, and feedback comes together through one decision owner on your side.
It depends on the material, the format and how quickly reviews come back. We agree a realistic schedule once we have seen the brief and footage, rather than promising one turnaround for every video.
We quote each project after a short call and a look at the material, because a 30-second cutdown and a 100-video library are different jobs. You can start with one video before committing to a series.
A freelancer can suit a single, well-defined edit. A managed team helps when you need story judgment, motion design, review management and consistency across several videos.
FDM is based in Pune, India, and works remotely with teams internationally, including in the United States and United Kingdom. Reviews happen on shared links and a visible project board, so time zones do not block progress.